Mumbai: Digital Turbine, Inc. (NASDAQ: APPS) has announced the appointment of Shilpa Sadana as Country Manager for India and Akul Vijay as Senior Sales Manager for New Delhi, strengthening the company’s leadership team to accelerate growth in the Indian market.
Shilpa Sadana to Lead India Operations
With more than a decade of experience in media, entertainment, and advertising technology, Shilpa Sadana will spearhead Digital Turbine’s operations in India. Based in Mumbai, she brings a proven track record of strategic partnerships and revenue growth.
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Prior to this role, she served as Sales Director at mCanvas, where she played a key role in driving mobile advertising solutions. From 2015 to 2021, she held senior positions at Sony Pictures, where she successfully executed high-impact projects and market expansion initiatives.
Commenting on her appointment, Shilpa Sadana said: “Digital Turbine’s presence in India continues to grow, and I am excited to be part of this journey to deliver value and growth for our brands and advertiser clients.”
Akul Vijay to Strengthen Presence in North India
Alongside this appointment, Digital Turbine has also named Akul Vijay as Senior Sales Manager for New Delhi. Bringing over eight years of experience in digital advertising sales and partnerships, Akul will focus on key clients and media agencies in North India, driving collaborative and results-driven solutions tailored to market needs.
He said: “I look forward to working closely with advertisers and agencies, helping them leverage Digital Turbine’s technology and strategies to succeed in the dynamic digital ecosystem.”
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Digital Turbine’s Commitment to the Indian Market
India remains one of the largest and fastest-growing smartphone markets globally. Digital Turbine’s platform is already active on more than 19 million devices in the country, enhancing app discovery and mobile advertising experiences.
Following its exclusive partnership with Alcatel in June 2025, the company continues to expand its brand and agency business in India.
James Rogers, VP of Brands, APAC at Digital Turbine, said: “Shilpa and Akul are strong additions to our team as we scale our brand business in India. Their expertise and networks will be crucial as we partner with agencies and advertisers to deliver premium mobile advertising at scale.”